01-09-1997 r `,
CITY OF EDGEWATER
ECONOMIC DEVELOPMENT BOARD
REGULAR MEETING
January 9, 1997
6:30 P.M.
CALL TO ORDER:
Due to the lack of a Chairman or a Vice Chairman, Board Coordinator Liz McBride called to order
a regular meeting of the Economic Development Board at 6:31 p.m., Thursday, January 9, 1997
in the Conference Room of the Department of Communit Development.
ROLL CALL:
Members present were Randolph Churchill, Richard Jones, Karl Gerwe and Gar Roberts. Also
present were Ma Jack Hayman Sean Sullivan, Jiloty Communications; and Liz McBride, Board
Coordinator. John Browning was recorded absent.
APPROVAL OF MINUTES:
The minutes for November 7, 1996 were presented to the Board for approval. Mr. Jones moved to
approve the minutes as presented, seconded by Mr. Gerwe. Motion CARRIED 4 -0. It was noted
the correct spelling of Sean's first name.
ELECTION OF OFFICERS:
Due to the resignation of the Chairman and Vice Chairman, Mr. Jones suggested the Board elect a
Pro Tempore Chairman and Vice Chairman until there was a full Board. He then recommended
Mr. Gerwe take over the leadership. Mr. Gerwe said he was going to motion Mr. Jones fill the spot.
Board meeting attendance was then briefly discussed.
Ma Ha asked if he could make a statement. He said his purpose for attending the EDB
meeting was multipurpose. He said he wanted to express his personal feelings of satisfaction of the
Board's track record and performance during the four y ears he had been in public office. The Mayor
felt now was a "golden opportunity" for the Board to present to the Council comprehensive feedback
as to how to improve the system of advising the Council. He suggested the Board review its By - Laws,
particularl the criteria, which he said did not mention the goals, objectives, and action plans. The
Ma praised the Board for their efforts over the last four years, and discussed the increase in
businesses to the area. The Mayor felt the EDB should measure its performance and effectiveness
on the goals and the outcomes that are produced, not judged by attendance only. He said the EDB
should be given a gold star because of the accomplishments it has produced, most recentl the Jilot
brochure. He then mentioned hearing a suggestion that the Chamber assume the EDB's
responsibilities. He said he apposed, and shared some of his concerns. The Mayor then referred to
the February 3, 1997 Council meeting when the future of the EDB would be discussed.
Now
Economic Development Board
Minutes - January 9, 1996
Page -2-
Mr. Gerwe again nominated Mr. Jones for Chairman Pro Tempore, seconded b Mr. Roberts.
Motion CARRIED 4 -0.
Mr. Jones nominated Mr. Browning for Vice Chairman Pro Tempore, seconded by Mr. Churchill.
Motion CARRIED 4 -0.
Mr. Roberts asked wh the EDB was not notified they were to be on the Council's Januar 6, 1997
agenda. The Mayor agreed there should have been better communication. It was also asked if the
EDB's minutes were read by the Council. The Mayor could not answer for the Council.
Mr. Gerwe suggested the Board review the By -Laws and formulate recommendations on attendance;
what attendance should be and include excused absences. Mr. Jones agreed and felt it would be good
to hold a workshop to discuss the EDB's presentation to the Council February 3rd. Mr. Gerwe said
the number of Board members should be increased. The members agreed to hold the workshop on
January 23, 1997, at 6:30 p.m.
CONTINUED BUSINESS:
1. Marketing Brochure
b. Marketing Brochure Update
It was asked if any changes had been made since the EDB meeting in December. Sean Sullivan,
Jiloty Communications, said everything was put on hold due to Philip Fong's resignation. Mr.
Roberts said he previousl suggested including pictures of Florida Shores Shopping Plaza. The
Board then reviewed comments and recommendations b Lynne Plaskett. Discussion continued on
previous remarks and current revisions. Mr. Gerwe asked if a "feed- back" card could be included on
the back cover. Mr. Sullivan said they could do that. Mr. Jones said he would like to tie into a web
page on the Internet, and asked Mr. Sullivan if he had an idea of the cost. Mr. Sullivan said Jiloty
does not do it in- house, the contract it out. Mr. Gerwe said VCBDC has a web page, and the
could be asked about the contacts the receive, and the costs. It was asked when an updated draft
could be provided. Mr. Sullivan said he would plan on being at the Februar 6, 1997 EDB meeting,
and would try to get the draft to the Board before that meeting.
Mr. Gerwe referred to a flier he received via the Mayor, from the Southeast Voluisa Chamber. The
Mayor thought the EDB may want to place an ad in the 1997 Visitor's Guide. The flier listed
various rates according to ad size. Mr. Jones said he interpreted the Mayor's suggestion that since
the EDB had already give the Chamber an "allotment" amount, the EDB should request that the
Chamber pay for an ad from that allotment. Mr. Gerwe was to contact the Chamber.
Economic Development Board
Minutes - January 9, 1996
Page -3-
Mr. S„llivan informed the Board that Florida Trend Magazine is doing a special section on Volusia
Count which the EDB ma want to be included in. Information was made available on magazine
space and ad cost.
a. Grant Solicitation for Marketing Material - Progress Update
Mr. Jones said he did not have an information on the grant solicitation from K -Mart, Blockbuster,
Eckerds, Pub1ix or Nanc Sweene (State Farm). Ms. McBride, speaking on behalf of a Board
resignee, reported that K -Mart was not interested in participating, and Publix was unable to
participate as a corporate sponsor at this time. Mr. Gerwe asked if Boston Whaler responded to the
initial letter. Mr. Jones said he had made several telephone calls. Mr. Gerwe said, since Boston
Whaler had reorganized, he needed to meet new contacts, from an FP &L standpoint, and he could
also work in soliciting them. He said he would take a draft brochure to show them.
NEW BUSINESS:
None at this time.
CHAIRMAN AND BOARD MEMBE1 S REPORTS:
None at this time.
ADJOURNMENT:
There being no further business to come before the Board, a motion was made and approved to
adjourn. The meeting adjourned at 7:50 p.m.
Minutes respectfully submitted b
Elizabeth J. McBride, Board Coordinator
Economic Development Board
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