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01-09-2013AGENDA CITY OF EDGEWATER ECONOMIC DEVELOPMENT BOARD REGULAR MEETING JANUARY 9, 2013 8:00 A.M. COUNCIL CHAMBERS We respectfully request that all electronic devices are set for no audible notification. PLEASE BE ADVISED THAT ALL PUBLIC MEETINGS ARE RECORDED AND MAY BE STREAMED ON THE CITY'S WEBSITE 1. CALL TO ORDER 2. ROLL CALL 3. APPROVAL OF MINUTES: Regular meeting of October 3, 2012 (Nov. was a workshop and Dec. was cancelled) 4. CITY AND OTHER REPORTS: A. City Manager Update B. Economic Development/Events Coordinator Update C. Planning and Zoning Board Update D. SEVCC Update E. Volusia County Department of Economic Development 5. CONTINUED BUSINESS: A. Updated Time Line for CEDS Work Plan From Nov. Workshop 6. NEW BUSINESS: 7. CHAIRMAN AND BOARD MEMBER REPORTS: 8. ADJOURNMENT: Pursuant to Chapter 286, F.S., if an individual decides to appeal any decision made with respect to any matter considered at a meeting or hearing, that individual will need a record of the proceedings and will need to ensure that a verbatim record of the proceedings is made. The City does not prepare or provide such record. In accordance with the Americans with Disabilities Act, persons needing assistance to participate in any of these proceedings should contact City Clerk Bonnie Wenzel, 104 N. Riverside Drive, Edgewater, Florida, telephone number 386- 424 -2400 x 1101, 5 days prior to the meeting date. If you are hearing or voice impaired, contact the relay operator at 1- 800 -955- 8771 EDGEWATEA City of Edgewater Comprehensive Economic Development Strategy (CEDS) Strategic Goals, Objectives, and Action Plan Implementation for 2013 (Economic Development Board & Planning and Zoning Board Workshop November 14, 2012) GOAL L EXPANDING BUSINESS AND INDUSTRYIN EDGEWA TER The City of Edgewater recognizes needs to diversify and expand its economic base by attracting and sustaining new businesses, industries, and other economic activities that increase and upgrade employment opportunities for local residents, that increase household incernpoApd standard of living, and that increase local tax revenues needed to provide expected levels of com tiity services to residents and businesses. The City further recognizes the importance of retaining exi businesses and industries and needs they may have to maintain operations and expand. The followjng`o ` 'yes are designed to implement this goal �- Objective LL Identify Desirable Business and Industry Targets Business and industry opportunities for Edgewater include a range of manufa g and service activities that relate well to existing economic'a6ivities and resources in the Ci "` Afolusia County, as well as new and emerging services and technologies associated with th %proposed Restoration DRI. The following business and industry clusters are the primary targets for attraction and retention efforts by and on behalf of the City of Edgewater: • Boar Building and Marine Equppmept, Supplies, and Services Retention and growth of this leading industry in Edgewater is critical to ftte�nomic future of the City. Edgewater has a prominent regional and national role in the industry as headquarters of the widely recognized Boston Whaler brand and as the location sev other boat builders and producers of marine equipment and suppli& S • Recreational-Equipment, Supplies, and Se vi s. The Edgewater area has several small firths involved in the manufacture of recreational equit., dirt and supplies, including surfboards and auto and motorcycle racing gear. Demand for sporting and recreational goods will increase with a growing regional, state, and national population and growing interest and participation in sports and recreation activities. Recreational assets and generators of demand in the region include the planned East Ceritral Florida Regional Rail Trail, a multi -use trail traversing Edgewater and connecting to Brevard and West Volusia Counties. Edgewater's large presence in the boat building inid proximity to NASCAR's' Daytona International Speedway, and Dayton's reputation as a motor v, a capital makers Edgewater a very marketable location for other sports and recreation related bit and industries. • Commercial and Industrial Products and Services. The Edgewater area has a number of firms that produce equipment, components, parts, and supplies for and provide services to the electronics, computer, medical, automotive, aviation, and other industries. The fabricated metal products, machinery, computers and electronics, and medical products industries are leading manufacturing sectors in Volusia County. Broad segments of these industries rely on the type of labor force found in Edgewater. • Green Industries and Technologies. Green industries include a wide variety of energy conservation and environmental protection and clean-up technologies, products, and services, including consulting and design services and energy - efficient building materials and equipment. The proposed Restoration DR], with its orientation to the use of green technologies, is expected to EDGEN'ATER put Edgewater in contention for a share of these industries, including firms that design, produce, install, and service energy conservation and environmental protection materials, equipment, and facilities. • Entertainment, Recreation, and Leisure Services. Potential commercial access to the scenic Indian River provides Edgewater with opportunities to attract and develop commercial and marine uses of interest to tourists and that provide entertainment and leisure activities to residents. Desirable waterfront uses include restaurants, specialty retail shops, and marine activities such as charter fishing, sightseeing tours on the Indian River and Intracoastal Waterway, and eco -tours of river and marsh environments. Attraction of non - resident visitors and spending to Edgewater is also a function of types of future commercial development in the Restoration DRI and future development of other travel - related facilities near the 1- 95lSR422 interchange. Actions to implement Objective 1.1 include the following: 1.1.6. Investigate use of "green" technologies and new design concepts in making housing more affordable and energy- efficient, and consider adopting land use policies and development regulations that allow and encourage use of thesclechnologie� and concepts in the City. ➢ Assigned: Planning and Zoning Board ` . Timeline: End of2013 y.. Objective 1.3. Provide Outreach to Existing Business and Industry Retention of existing business and ingustry in Edgewater is as important as attracting newactivity, as illustrated by the impact on the community of the recent closure of the Coronado Paint plant. Although corporate downsizing and realignment is beyond the control of the City, attention to the concerns and needs of existing firms and recognition of their contributions to community well- being may be the differgnce between investing and growing at home or closing and moving elsewhere. Actions to inualementv-11dective 1.Xiclude the following: 1.3.1. Task the EcoVM c De4lopmcnt Coordin toi (Manager) with networking with existing businesses and indusgk to determine and help Address their concerns and needs for assistance, including (a) technical and business planning assistance available through the local Small Business Development Center, (b) employment and workforce development assistance through Daytona State College and other providers, (c) financial assistance through the U.S. Small Business Administration, and (d) "assistance from the City on various code, permitting, land use, and access issues. 4 ➢ Assigned: Econtomic Development Coordinator Timeline: Spin l'2013 P 1.3.4. Work with Daytona State College and others, including GroWFL, to conduct meetings for small local businesses on subjects of potential interest, including available workforce services and the GrowFL concept of "economic gardening" for Florida -based firms with 10 -50 employees and $1425 million in revenues. ➢ Assigned: Economic Development Coordinator Timeline: Spring 2013 EDGEWATEa GOAL 2. POSITIONINGEDGEWA TER FOR ECONOMIC GROWTH The City of Edgewater recognizes the need to become a more competitive and attractive location for business and industry by taking full advantage of its existing assets and by correcting or minimizing factors that put the City at a competitive disadvantage to other communities and that may hinder its success in attracting new business and industry and retaining existing firms. Objective 1.4. Identify and Plan New Business and Industry Locations There are major opportunities in Edgewater to develop new high -profile locations for business and industry, particularly near the I- 95/SR442 interchange. It is in the interyst of the City to ensure that these areas are identified, planned, and reserved for future job and t ."ducing business and industry development. _ ! Actions to implement Objective 2.4 include the following.: 2.4.1. Work with developers and planners to determine amounts, general locations, and phasing of additional and potential office and industrial development and types of temar /firms that are anticipated or may be targets of future marketing efforts. "- ➢ Assigned: Planning and Zoning \' Timeline: Ongoing l �` 2.4.2. Prepare a Small Area Plan or Special Area Plan, whichever is appropriate, for an approximate 2,500 -acre area around a I- 95/SR442 interchange for future development as a Regional Employment Center, consi primarily of planned business parks with mixes of office, light industrial, and commerci include unincorporated lands if needed and appropriate and enlist County and prop o support for the Plan. Assess the office, industrial and commercial real estate mar ets as a basis for this Plan. ➢ Assigned: Plannin and Zonin . Timeline: Onitoing �� s 2.4.3. Recommend adoption of land use policie ;and regulations that reflect the type of business park development envisioned for the area and limit less desirable and identify and encourage productive land uses. - - r ➢, Assigned: Planning and Zoning Timeline:> Ongoing ' '2.4.6. Contact FDOT and request assistance in developing a more comprehensive airport zoning ordinance to prevent obstacles and incompatible development in compliance with FL Statues and develop an airport zone In be depicted on the official zoning map. ➢ Assigned. Plann) -:. and Zoning Timeline: OngO . s Objective 2.5. Attract and Prepare the Workforce for Tomorrow's Jobs Edgewater's traditional blue collar industrial labor force is geared to types of business and industry identified as primary economic development targets under Goal 1, above. However, as technological advances are made in these industries to speed production, reduce labor costs, and service customers, attraction of new skilled workers and training of existing workers will be needed to keep Edgewater competitive for these and other businesses and industries. Actions to implement Objective 2.5 include the following: 2.5.1. Survey a sample of existing industries in Edgewater to determine where there are deficiencies in the current labor force in terms of skills and other factors and how those EDGE �A7Ea deficiencies affect their business; determine if these employers train workers in house and/or rely on or could benefit from external training programs. Assigned: Economic Development Coordinator 2.52 To the extent that external training programs are needed by or are of interest to employers, enlist the guidance and support of Daytona State College and other educational institutions in East Central Florida in helping local employer meet workforce training needs. ➢ Assigned: Economic Development Coordinator Timeline:' 2.5.3. Coordinate with the Volusia County School Board and Daytona State College on the concept of developing a vocational - technical skills center as a special magnet high school in Edgewater for preparing high school students for careers in industrial trades. ➢ Assigned: Economic Development Board Timeline: - - 2.5.4. Coordinate and cooperate as needed with Daytona State College to ensure £adequate space, facilities, and personnel are made available it the Edgewater -New Smyrna each campus so that new engineering technology programs are available locally. ➢ Assigned: Economic Develovnient Board Timeline: - 4i . GOAL 3. ELEVATING COMMUNITY IMAGE ANDrURBAN SERVICES The City of Edgewater recognizes the close relationships between attracting and retaining business and industry and community quality of life, and is com quttWto improving the living and work environment and urban services for existing and future residentsd businesses; Objective 3.1. Plan and Develop a Downtown Edgewater Deficiencies that Edgewater has in terms of community identity relate to the lack of a sense of place that comes primarily from not having a definable downtown. Missing in Edgewater is a central place with the streetscape and architectural ambiance and mix of civic and commercial uses that characterize traditional downtowns. A strong public desire for a downtown Edgewater was expressed through the recent Envision Edgewater community visioning process, resulting in creation of a downtown vision involving redevelopment of the Park Avenue corridor between the FEC Railroad and the Indian Rive'. 3.1.5. Develop plans to felocate the Edgewater City Hall complex from its existing location on Riverside Drive to a new inland location. The City Hall property can be utilized more advantageously for waterfront commercial development and/or other community purposes anchoring the east end of the Community Redevelopment Area. ➢ Assigned: City Manager Timeline: Ongoing Objective 3.2. Plan and Develop a New Community Civic Care Area Potential relocation of the Edgewater City Hall complex to an inland site away from the Indian River presents the opportunity to plan and develop a new and expanded civic core for Edgewater, combining governmental, civic, educational, and health - related facilities and services. EDGE A7ER Actions to implement Objective 3.2 include the following: 3.2.1. Identify potential locations for a new civic core, considering future growth patterns and needs for expanded urban services in a growing community. Potential locations to be considered and evaluated include Indian River Boulevard near Airpark Road and near Old Mission Road. Depending on the scope and scale of facilities included in the core, need for a planned campus area of up to 100 acres should be anticipated. ➢ Assigned: Presently identified in Vision Plan (2008). Consider updating. Timeline: Ongoing 3.2.2. Prepare a master plan for this new public and institutional campus, to include sites for new City administrative and public safety facilities, new civic center /meeting hall for arts, cultural, and social activities and events, and new community hospital complex. ➢ Assigned: City Manager /Staff Timeline: Ongoing Objective 3.3. Expand Health Care and Medical Services. Expansion of health care and medical facilities in-Edgewater is a leading need and priority, particularly needs for a community hospital andsupporting facilities. Such a hospital would be a catalyst for other health care facilities and services in the community, including medical offices and labs, nursing care facilities, rehabilitation facilities, and assisted living facilities. The current and future population of the Edgewater area and limited existing facilities in Southeast Volusia County are such that planning for a uew community hospital should be initiated. Actions to implement Objective 3.3 include the following: 3.3.3. Present and discuss the master plan for the new community{civic campus with potential health care providers. ➢ Assigned: Ctti, Manager /Staff Timeline:: Ongoing. Objective 3.4. Improve Bicycle and Pedestrian Circulation In discussions with the,Economic Development Strategy Committee, it was determined that quality of life in Edgewater would be enhanced greatly by having an adequate system of bicycle paths and pedestrian trails and walkways. To the extent that residents we not able to walk or bicycle conveniently and safely in and between neighborhoods and other areas of the community, needs and costs to improve existing non- automotive circulation in the City should be studied and plans for improvement should be prepared and implemented. Actions to implement Ob iective 3.4 include the following: 3.4.1. Identifv and assess needs for and costs of improved bicycle and pedestrian circulation in the City and prepare a Bicycle and Pedestrian Master Plan that addresses needs for new and upgraded bicycle and pedestrian paths, trails, and walkways that improve service and connectivity throughout the community. ➢ Assigned: Planning and Zoning Timeline: Spring 2013 GOAL 4. INCREASING WATERFRONT ACCESS AND ACTIVITY The City of Edgewater recognizes the importance of the Indian River making the community an attractive place to live and work and in promoting the City as a potential visitor destination. The City further recognizes needs to provide increased access to and enjoyment of the River and to promote and facilitate ED� development of certain waterfront properties for commercial and marine uses attractive and inviting to residents and visitors alike. Objective 4.1. Improve Existing Public Access Facilities Edgewater is a waterfront community with extensive frontage on the Indian River with views over the River and wide coastal marshlands to the barrier island beyond. Physical and visual access to the waterfront should be maximized to benefit existing and future residents. Toward this end, existing public access facilities, including waterfront parks, boat ramps, paths and trails, and viewpoints should be inventoried, improved, and operated in such manner as maximizes public enjoyment and public safety. Actions to implement Objective 4.1 include the followine: - 4.1.1. Inventory and assess all existing public access faciliticS alonglhe Indian River, including roads, paths, parks, boat ramps, and vacant publicly -owned lots as to their condition and needs for improvement. Y Assigned: Planning and Zoning Timeline: 4.1.2. Develop a plan and program for improving these facilities and sites to makgkbem more accessible, user - friendly, and safe, including provision of adequate directional and informational signage and surveillance. Y Assigned: Planning and ZoAW, Objective 4.2. Identify and Promote DevelopmAt of Waterfront Sites _ Edgewater has yet to take advantage of its "nidI waterfrontlocation as a commercial asset with shops, restaurants, and marina facilities attractive to residerlis and visitors alike. These facilities we common in most waterfront cammurrities'and contribute to local quality of life, as well as providing jobs and generating'Iax revenues. Opportunities for compatible waterfront commercial development should be pursued in Edgewater to Provide additional recreation/leisure activities for residents, while allowing the City to attract non- tesident visitor activity and spending. Actions to imolemeutAbiective 4.2 include the following: 4.11. As part of the Community Redevelopment Plan for downtown Edgewater, including potential relocation 6fthe City Hall complex, make a determination of how the City Hall property can be reused and plan rand promote development accordingly. Y Assigned: PlaMink and Zonine Timeline: 4.2.2. For the 60 -acre former waterfront industrial site at the south end of the City, currently in receivership, meet with receivers to discuss their intentions and expectations for the property and the interest of the City in seeing the property developed with a mix of commercial and residential uses as a waterfront destination area, including shops, restaurants, and marine facilities providing for boat storage and access, fishing charters, sightseeing tours, and water -based eco- tours. Y Assigned., Economic Development Coordinator Timeline: Ongoing 4.2.3. Review existing "mixed -use" land use and zoning designations for the property and determine if such designations and policies and standards that implement the designations are appropriate to this particular property and reflect its development opportunity; amend land EDGEWA7F.a uselzoning classifications, land use policies, and development standards as needed to better reflect redevelopment visions for the property. ➢ Assigner!: COMPLETE 4.2.4. Identify other vacant and developed properties that may have potential for waterfront redevelopment and facilitate their development as needed. ➢ Assigned: Planning and Zoning Timeline: GOAL 5. INVESTING IN THE FUTURE OF EDGEWATER The City of Edgewater understands that extensive private capital is needed to acquire and develop existing industrial sites, to acquire and develop new commercial an d Industrial sites, to redevelop downtown and waterfront properties, and to start new business ventures. The City further recognizes needs to be competitive with other communities and areas and to eek-and provide incentives, financial and otherwise, to attract and leverage private investment, anti will do so within thelimits of available resources. Objective 5.1. Establish Locallncendve Policies and Programs �} Incentives have become common at all levels of government in attracting new business and industry to an area or community. 2vl9st incentives are employer- driven, particularly those at the state level and funded by govemmen is to that they are based on the number ofjobs created and averages wages of those jobs, gen -relation to the average wage level or median household income in the area. Local inc tivrE 0p hich typically are in the form of property tax rebates for a period of years, generally are,more flexible, in that they can be both developer driven and employer riven. , t,, 5.1.2. Develop and adopt an incentive policy and pram for Edgewater that makes the City competitive with its peers and can be implemented within available resources. ➢ Assigned: Economic Development Board Timeline: Ongoing Objective 5.1. Develop New Public Financing Mechanisms Tax increment financi g is an inJaluable tool for funding improvements and programs that directly benefit Commlinty Redevelopment Areas, including use of these funds as financial incentives to property owners, developers, and businesses for facade improvements, new construction, and working capital, among other uses. The tax increment financing concept can also be adapted for other uses`, as recommended below. EDGE _ATER Objective 5.3. Actively Seek Federal, State, and County Financial Support Funding is available from Federal and state sources for community economic development projects, including the U.S. Economic Development Administration (EDA), U.S. Department of Housing and Urban Development (HUD), Rural Development Program of the U.S. Department of Agriculture, and Florida Office of Trade, Tourism, and Economic Development (OTTED). Additional funding support for needed public projects is provided by the Florida Department of Transportation and Volusia County Council. The City should actively seek financial support from these sources to promote economic development in Edgewater. Actions to implement Objective 5.3 include the feHowine: 5.3.3. Review eligibility criteria for USDA/Ruml Development funding and determine if Edgewater is an eligible jurisdiction and if individual projects qualify for funding; follow up accordingly. ➢ Assigned: Economic Development Coordinator Timeline: 5.3.4. Review eligibility criteria for Florida OTTED funding and determine if Edgewater is an eligible jurisdiction and if individual projects qualify for funding; follow up accordingly. ➢ Assigned: Economic Development Coordinator