05-05-1994
P.O. BOX 100, EDGEWATER, FL 32132
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ECONOMIC DEVELOPMENT BOARD
CITY OF EDGE\\' A TER
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CITY OF EDGEW A TER
ECONOMIC DEVELOPMENT BOARD
REGULAR MEETING
MAY 5, 1994
6:30 P.M.
CALL TO ORDER:
Chairman Fong called to order a regular meeting of the Economic Development Board at 6:34
p.m., Thursday, May 5, 1994 in the Conference Room of City Hall.
ROLL CALL:
Members present were Chairman Fong, Mr. Browning, Ms. Rymsza and Dr. Gebelein. Mr. Byrd,
Mr. Jones and Mr. Porta were recorded absent. Also present were Mark P. Karet, Director of
Community Development and Liz McBride, Secretary. Jerry Kenny, of unincorporated Volusia
County, arrived at approximately 7:15 p.m.
APPROVAL OF MINUTES:
There being no changes or discrepancies, the minutes of December 2, 1993 were approved by
Chairman F ong.
The minutes of April 7, 1994 were approved by Chairman Fong as corrected.
CONTINUED BUSINESS:
1. "What's Your Beef?" Workshops
Chairman Fong referred to an update letter from the Chamber, which was then distributed to the
Board, showing a tentative schedule and a detailed cost estimate totaling $497. Chairman Fong
said that the letter was presented to the Council and has been approved.
Mr. Browning asked if the funds would be coming from the EDB budget. Chairman Fong
answered yes.
2. Tax Increment Financing District(s)
a) Park Ave (West)
b) U.S. Highway 1
Chairman Fong said Mark P. Karet, Director of Community, was invited to give the Board some
insight and help in terms of what are some of the needs of the two topic areas, and what direction
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Economic Development Board
Regular Meeting, May 5, 1994
Page -2-
the Board should take. Chairman Fong said that after discussion of the subject areas, he would
like to come up with an outline in terms of identifying needs, how to go about accomplishing the
needs and asking the question, "is tax increment financing the rightlbest answer for it?"
Chairman Fong then turned the floor over to Mr. Karet.
Mr. Karet said, in regard to the way the agenda item was titled, that the focus needs to be on a
redevelopment district and establishing a CRA, if this is the Board's ultimate goal. Mr. Karet
also said that one of the items available to the CRA would be tax increment financing. Mr. Karet
stated that some portions of u.s. 1 are not in need of redevelopment and that there are portions
that have not even been developed. Mr. Karet felt the area north of Park A venue to the City
limits could benefit from some redevelopment, and could be included as part of the district. To
the south, some decisions would have to be made as to where to draw the line. Mr. Karet felt
that where the Board should initially look would be from Orange Avenue, near Turgot and
Magnolia, north and try to decide where the limits should be, which could be determined with
a quick visual inspection. Mr. Karet discussed looking at conditions of the area and looking at
a few years tax history to review property values.
Chairman Fong summarized that the concentration for discussion of the meeting would be on the
needs and trends as Mr. Karet sees it, and things that the Board would be focusing on.
Mr. Karet said that a very basic need is infrastructure which is lacking in portions of Park
Avenue and U.S. 1, mainly wastewater on Park Avenue and water lines on portions of u.s. 1,
which are undersized. Mr. Karet feels what ultimately needs to be addressed, and the Council
and the Board needs to decide, is how involved it wants to get in dealing with the aesthetic issues
of the u.s. 1 corridor and Park Avenue. Mr. Karet said that some decision needs to be made on
what direction is U.S. 1 going to take; is it going to remain a stripcommercial, is there going to
be some attempt to make it a "downtown area" or to move the downtown concept to Park
Avenue. Mr. Karet said the details of how it is carried out would come from outside people who
could do the design work, etc.
Mr. Browning asked if the City had previously considered the possibly of a CRA district. Mr.
Karet answered that there had been some discussion at the Council level, but that over the past
few years, City Council has been dominated by very basic infrastructure issues, i.e., to build a
new water plant, the sewer plant and the activity in Florida Shores. Mr. Karet felt that if the
Board is interested in pursuing it and putting it on the table, it would be received well, but the
benefits will have to be described and explained to the Council.
Discussion followed on how the CRA Board would be set up.
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Economic Development Board
Regular Meeting, May 5, 1994
Page -3-
Mr. Karet asked how interested the Board was in pursuing a CRA. Chairman Fong answered that
the Board must identify the needs and prioritize them, and an outside consultant would need to
be hired for the mechanics, design, planning, etc. Mr. Karet recommended the Board prepare a
budget for next fiscal year to allow for the cost of hiring an outside consultant. Mr. Karet said
that Staff can begin working with the Board in terms of determining if conditions exist were it
would be legally appropriate to establish a CRA. Mr. Karet suggested contacting a few
consultants, letting them know the Board's interests and asking them to come speak to the Board.
Mr. Karet recommended putting together a package that could be discussed at the same time as
the Board's budget with the Council, then they can make a decision with a price tag attached to
it.
Discussion followed on examples of a CRA plan.
Chairman Fong asked Mr. Karet the distance of the sewer line still needed and the distance of
the undersized water line, and if he could identify the areas. Mr. Karet advised contacting
Utilities for the information.
Chairman Fong asked Mr. Karet how he would prioritize the previously mention needs. Mr.
Karet responded to begin with the basic infrastructure, which is sewer and water. Mr. Karet said
to make a real change that will be visible and make a big difference to the tax base, will be the
aesthetic improvements to the area. Chairman Fong then asked Mr. Karet to rank them by cost.
Mr. Karet answered that it would depend on what is done, and at this point it would be difficult
to say.
Chairman Fong thanked Mr. Karet for his time in joining the meeting and giving the Board some
insight.
Mr. Karet inquired if the Board had any other questions. Chairman Fong asked Mr. Karet to give
a brief synopsis of maps that were distributed to the Board. Mr. Karet explained the maps are
of Guava and Hibiscus Drives, the areas proposed for change to industrial and that it has not
gone to Council yet. Mr. Karet then explained the process.
Mr. Browning asked if property owners in the proposed area have any say as to whether they
want the rezoning. Mr. Karet said Staff has yet to hear any objections from property owners who
will be changed to industrial. Mr. Karet stated that notices were sent to the Chamber,
information has been in the newspaper but no individual notices have been sent to property
owners. Mr. Karet explained that if the Council decides to approved the change and one person
with a one hundred (100') foot lot in the middle said they didn't want to change, they probably
would not get a choice.
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Economic Development Board
Regular Meeting, May 5, 1994
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Mr. Browning then asked if there are provisions for buffers. Mr. Karet answered that there are
buffers within the industrial zoning category and are more restricted then the B-2 area. Mr. Karet
reiterated that if the Board has any real objections, they should be discussed because the whole
thing started with the Economic Development Board.
Mr. Browning inquired when staff would be ready to make a presentation to the Council. Mr.
Karet stated sometime in June, and that if anyone wanted to talk about individual properties, they
could make an appointment with him through the Board secretary.
Chairman Fong again thanked Mr. Karet, and then stated he would like to reach some sort of
consensus about a "game plan" in relation to redevelopment districts: establishing a number of
objectives and outlining a strategic plan, preliminary researching of the districts and then finally
making a proposal and recommendation to the Council along with a budget.
Mr. Karet said the Board needs to determine, at a broad level, what direction it wants to pursue
and does not have to decide if it is a "good idea", the Council does. Mr. Karet stated that it will
require some time and effort on the part of the Board to put together a proposal for the Council.
Chairman Fong clarified for the Board that he is not asking for a recommendation only a
",-consensus in terms of how to go about making a recommendation. If the Board does want to get
involved with redevelopment, Mr. Karet offered to assign someone to work clos~'\vith the Board.
Chairman Fong recommended looking at the problem areas before the next meeting.
3. Subcommittees
Chairman Fong asked the Board if they wanted to discuss this item now or set up a special
workshop. One Board member stated he would be on vacation, one member indicated May 19,
1994 as the preferred date and one member had to check his calendar.
NEW BUSINESS:
1. Community Survey Input
Chairman Fong informed the Board that at the Council's April 4, 1994 regular meeting they voted
to have a community survey done and made reference to a memorandum from George E.
McMahon, City Manager. In the memorandum, Mr. McMahon indicated he wanted the Board's
input and responses returned to his office by May 9th.
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Economic Development Board
Regular Meeting, May 5, 1994
Page -5-
Chairman Fong asked the Board for its input on key issues. After much discussion, the following
topics were formulated: attitude of City staff or employees; actively pursue economic
development; streamlining of the permitting process; how well or correctly are you informed by
the City; effectiveness of services; should the east\west streets in Florida Shores be paved; is the
Police Department doing adequate patrol; is the Fire Department providing adequate services;
should there be only one trash pick-up day; and should business\industrial growth expand toward
the south or west. Chairman Fong said he would submit the above in a question format to the
City Manager May 9th and copy the Board members.
2. 1994 Industry Appreciation Week
Chairman Fong referred to a letter from the Division of Economic Development Bureau of
Industry Development requesting two nominations of industry /businesses in the City of Edge water
for the 1994 Governor's Business Leadership Award. The award is to recognize outstanding
economic and civil contributions made by Florida businesses. Chairman Fong stated that while
speaking to the Mayor of possible considerations, they came up with: 1) Edgewater Machine &
Fabricators, Inc. (EMF), 2) Coronado Paint, 3) Boston Whaler and 4) Kayat Engineering.
Chairman Fong asked for volunteers to present nomination forms to those companies for
completion by May 11 tho Chairman Fong said he would review the forms, with possible help
from the Mayor, select and submit two nominees to the Chamber by May 13th.
3. Frazer Hanson Berner Advertising, Ineo's Interest in Assisting
A letter from Frazer Hanson Berner Advertising was distributed. Chairman Fong said he met
with the advertising firm to discuss supportive services which they provide. Chairman Fong
asked the Board to read the letter, think about it and that they would discuss it at the next regular
meeting.
CHAIRMAN AND BOARD MEMBER REPORTS:
CHAIRMAN: Maglev Round Table
Chairman Fong read a memo from Britt Bochiardy, Charles Wayne Properties, Inc., concerning
the Maglev Test Track Project. Mr. Bochiardy requests support by attending the May 12th
V olusia County Council meeting of letters of support addressed to County Council Chairman Phil,
Giorno. Chairman Fong made mention of Park Square, Inc. trying to get something in the works
with a Maglev project and that a site would be available to them. Chairman Fong said the
Council will be asked for $600,000 in "seed monies". Chairman Fong asked if it would be
appropriate for the Board to submit a letter to reiterate its support.
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Economic Development Board
Regular Meeting, May 5, 1994
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Chairman Fong recognized Jerry Kenny, of unincorporated Volusia County, who was interested
in the Maglev project: how it started, how everyone feels about it, etc. Mr. Kenny discussed his
concerns and feelings on the proj ect.
ADJOURNMENT:
There being no further business to come before the Board a motion was made and approved to
adjourn. The meeting adjourned at 8:45 p.m.
Minutes respectfully submitted by:
Elizabeth 1. McBride, Secretary
Economic Development Board
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